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Prestashop tutorials & creating custom modules

Prestashop Tutorial Top developers and other experts offer the best advice, tutorials — all in the name of helping you level-up your skills to configure & install Prestashop

Author : Sarah Reeves
Average Order Value: 10 Highly-Effective Tips

The Average Order Value (AOV) is the average money amount that a customer spends an order on your Prestashop website with you.

With the conversion rate (CR) & revenue per visit (RPP), the average order value is the most important value that an online store based on Prestashop must increase to be profitable.

Because increasing AOV is the easiest way to increase profits, merchants need to try to improve it first, which is the process of making more money out of each customer.

What you have: You launch an eCommerce business to consistently market and sell your products. You try many ways to get more traffic: spending thousands of dollars on Google Ads or Facebook Ads, focus much of your energy on writing articles, and optimizing your website.

In fact: more traffic does not equal more success.

Increasing AOV does not cost money, but increasing traffic does. Encourage your customers to buy more expensive products and more products!

You know What Average Order Value means, and the next question is How to calculate AOV and especially How to increase the average order value?

Author : Sarah Reeves
Prestashop title - meta description length

SEO is always changing! It does hard work for you. You need to wake up every day with a question: "What's next"?

What you want: Focus on growing your business, more sales or complete your client's project faster.

What you don't want: Spend a lot of time on Google and everywhere to update the latest news about title & meta description length for improving Prestashop SEO.

So, we write this topic and update the length of Prestashop title & meta description every time we have something news from Google update. You only need to see the number we post here.

Author : Sarah Reeves
Prestashop products, subscriptions vs subscription products

SOO Paypal Subscription & Recurring Payment is the only Prestashop module that allows you to sell products as recurring products on the Prestashop website using Paypal. It provides two different but related items: Subscription products and subscriptions.

Everyone is aware of a subscription relationship is far additional valuable to you than a once purchase. On the business facet, subscription commerce offers a stable money model in recurring monthly revenue that may be designed around nearly every niche – from foods, beauty, membership to pets.

If there’s an existing associate community around a product or class online, likelihood is you'll be able to build a subscription box around it. Offering Subscriptions on your PrestaShop website is a good idea!

Here we will provide an explanation of the differences between a Prestashop product (regular product), a subscription product and a subscription. And then, you could find some examples to illustrate those differences.

Author : Sarah Reeves
Logo Prestashop: Complete tutorial

How well do you know the Prestashop logo on your website? How to customize it, replace the default logo by another? I've compiled in this article everything about the logo of a site made with Prestashop.

How to change Prestashop Logo

This is not only the first question but also the most really interesting questions people ask when developing your eCommerce website.
To change the logo of your shop, go to BackOffice to access the Admin panel, and then visit Preferences -> Theme menu (on both Prestashop 1.6 & Prestashop 1.7).

On this page, there are 4 types of customizable logos:

Author : Frankie
 How to get Instagram Client ID & Client Secret

Instagram Client ID and Client Secret Key are use to intergrate a social login module on ecommerce site, that allows visitors to access websites using an Instagram account.

Many customers report being tired by having to create new accounts to buy something, and a social login module is a good solution to boost conversion rates that provided on your online shop will give rich opportunities for merchants.

We also have a plan to release a Prestashop Social Login module (Fb, Twitter, Insta...). What will the module called? Just tell me a name!

Author : Frankie
Why you should use Prestashop for your ecommerce site

This ecommerce platform is the solution for businesses that are looking for a programming platform that guarantees quality functionalities that you can use to make your e-commerce site attractive and easy to maneuver. It is open-source, meaning that you don’t have to pay a dime!

Here are the reasons that you need to use Prestashop for your online shop!

Author : Frankie
How to install Prestashop Theme - Prestashop Tutorial

Before you start your business on your e-commerce Prestashop site, though, you'll have to install and set up your theme.

The goal of this guide is to show you everything that needs to install Prestashop Theme with Sample Data.

These days, owning a professional-looking website is of crucial importance for any type of business. And you need a really good theme because it's your greatest ambassador on this endless digital market.

If it doesn't look professional and presentable, people will avoid interacting with it.

Author : Frankie
How to install Prestashop 1.7 - Prestashop Tutorial

What do you think about Prestashop? It is one of the most popular content management systems for e-commerce websites. It is used by small businesses and large enterprise companies alike and can be enhanced by thousands of Prestashop addons. More than 270,000 e-commerce sites worldwide run on this open-source platform and are available in 65 different languages.

It is fairly easy to use, provides a powerfully responsive store interface for shoppers. It also offers a comprehensive set of features. It's free & open source.

Today we will discover how to install Prestashop 1.7 on your hosting/server/local. I always love to deploy the shops on a Ubuntu Server - it's lightweight and easy-to-use. This is one of the most useful tutorials for developing your e-commerce site.

Author : Frankie
How to add a custom link to Prestashop Menu

Want to add a custom link to the menu? This guide shows how to add your link to the menu in your site easily.

Menus in your site may contain links to pages, categories, custom links or other content types. So, in case you want a menu tab to link directly to another website/webpage, then follow these instructions.

Author : Frankie
How to generate Prestashop Invoice by Customer name

Want to generate the invoice by customer name instead of the boring numbers? It's so easy - on this guide, i will show you how to do it:

Are you ready? Follow me.

Author : Frankie
Meta Description Prestashop - updated

How long should meta description in Prestashop be? I said you can write meta descriptions for 300 characters, but it's not correct anymore. Everything has changed!

As of mid-May 2018, Google has reverted back to shorter display snippets, and these changes are widespread. Most meta descriptions are being cut off in the previous range of about 155–160 characters.

Author : Frankie
What should be the length of title on Prestashop for SEO

How to write a strong SEO Title Tag that Google will love on your site? In my previous tutorial on Prestashop SEO Made Simple: A Step-by-Step guide, i said that the title should be succinct between 5 and 10 words, roughly 60 characters. Yesterday when i worked on a P1.7 website, i can see this platform offers you to write a title tag with max 70 characters.

What is the correct number? Because title tags are one of the essential elements, and even a slight change in the meta title of your page can bring a significant shift in your organic rankings, so, we need to find the correct number.

Author : Frankie
How to show subcategories images in Prestashop's top menu

Few months ago i wrote a tutorial to share about the way to show categories images on menu.

Then @Psdesigner and @Damien Belgacig asked me about the way to put subcategories images instead of main category's image. Sorry 2 guys, Disqus didn't tell me about your comments.

Well, as my previous article, if you edit ps_mainmenu template file (ps_mainmenu.tpl) and put the source code as my suggest, all categories images will be showed on Prestashop Menu. In case you only want to allow subcategories images, we need to make some changes.

Author : Frankie
Starting Your Own Subscription Business with Prestashop

Subscription Business is not new and quite common, especially for the services. Since consumer buying habits are trending toward more simple and hassle-free shopping experiences, more and more companies are jumping into the subscription space and seeing incredible growth. It's not difficult to use it on your Prestashop website.

Selling a one-off digital product, service or course may offer you instant gratification. You get an email saying you've made a sale and the money turns up in your bank account. However, you then need to work hard to get a new customer to make a purchase.

One of our clients, Rajković, sell animal food and feeds in Prague, Czech. His products are very good and his clients are very lovely.

But he told me "Frank, i'm losing. I'm spending too much money on advertising."

This costs time and money. So why not try maximising your revenue – and easing your cash flow – by persuading customers to sign up to a membership/subscription? That way your initial marketing investment pays off month after month after month.

Author : Frankie
Display flags in the language switcher - Prestashop 1.6, 1.7

Sometime you want to display flags in the language switcher in your Prestashop theme. Our clients also asked me how to show the flags and sometime wanna display the flags from dropdown to inline.

All you need is open this file : /your-website/themes/classic/modules/ps_languageselector/ps_languageselector.tpl using your favorite code editor ( my tool: text editor :D ) and change it as you wish.