GDPR checkbox for PrestaShop Newsletter Popup is available
Are you a PrestaShop store owner who has clients from the EU? Then, GDPR consent is one of the most headache issues for your business.
Now we have good news: the GDPR checkbox feature has been released on the PrestaShop Newsletter Popup module - this module offers a highly conversion-ready newsletter subscription block on your PrestaShop site.
This new function helps you to keep your store in compliance with the law!
What is GDPR?
The General Data Protection Regulation or GDPR is an EU law that regulates how personal data can be used by institutions and businesses in Europe. It’s set to go into effect on May 25th, 2018, and will be applicable for all companies residing within the European Union unless they are exempted.
Why is GDPR consent important?
As a company that does business in the EU, you are responsible for ensuring compliance with GDPR. If you collect any personal data from an individual residing in the European Union, then that person must be given information about how their data will be used.
What is the Newsletter Popup module?
One of the most important PrestaShop modules that help not only to turn website visitors into loyal subscribers and customers by allowing them to subscribe directly on your website but also generate a unique coupon code for each subscription, so every subscriber will become a customer!
This PrestaShop module will show a checkbox for the GDPR consent and you can customize it easily in the module setting page from your Back Office. Here you can write the content for the GDPR consent as well as the title for the GDPR checkbox.
If the content of the GDPR consent is filled, the GDPR consent box will show on the popup.
In case the title of the GDPR checkbox exists, customers need to click on the GDPR checkbox to agree with GDPR before subscribing to the email marketing list and generating the coupon.
This feature is compatible with multi shops and multi-language features, show you will have a dedicated popup for each PrestaShop store and translate the content of the GDPR consent and GDPR checkbox title into English, Français, Español..etc.